Theresa Loo and Jean Lin // Augmented Humanity and Digital Trends

How will emerging trends in digital creativity - from humanistic AI to mixed reality experiences - enhance and enrich our lives and business brands?

Assistant Professor of Practice in Marketing Theresa Loo, a member NYU Shanghai's Center for Business Education and Research, recently sat down with Jean Lin, Global CEO of Isobar and Dentsu Aegis Network Creative, to discuss these trends and the innovation of creative experiences enabled by data and technology.